Summary
THE president of American sports broadcaster ESPN has said he is "absolutely interested" in the British rights to broadcast English Premier League football matches, pitching it against BSkyB.
George Bodenheimer's remarks signal an attempt by the network to increase its audience share in Europe, where its North American Sports Network, which reaches 10 million homes, will soon be rebranded as ESPN.See the full content of this document
Extract
Us Broadcaster Eyes Uk Soccer ; Football
Bodenheimer described the Premier...
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