Through a Glass Darkly Down at the Local with the Cassandras

Summary

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IF THE headline item of news for the beer sector is the prospect of a bid for Scottish Newcastle from Carlsberg and Heineken acting together or Anheuser Busch and SABMiller separately joining the fray to make an auction of it, equally relevant for the nation's beer drinkers are the growing whispers of trouble down at the local.

The word behind the bar is that the combination of a lousy summer and the smoking ban have been even worse for business than the Cassandras expected.

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Extract

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Through a Glass Darkly Down at the Local with the Cassandras

Obviously, people drink less when the sun fails to shine, and they also drink less if they have to go outside for a smoke, so many publicans have tried to restore their margins lost on beer sales by pushing up ...

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