Sales Soar to Pounds 850m As Burberry Shakes Off the Chav Image
Evening Standard - London › May 25, 2007
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Summary
HANDBAGS-to-raincoats fashion house Burberry appears to have finally shrugged off the Essex-girl image that was damaging the brand, as it revealed plans to push further into America.
It is to open another 10 stores in the US, taking the total to 50, in the next stage of its expansion. Sales at what is now a booming international concern rose 14% to Pounds 850 million in the year to March as trend watchers snapped up its distinctive range of check clothing and luxury handbags.See the full content of this document
Extract
Sales Soar to Pounds 850m As Burberry Shakes Off the Chav Image
Profits edged up 2% to Pounds 157 million
not quite good enough to impress investors, as the shares were k...See the full content of this document
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